Kwayse is a Muslim marketing agency that specialises in Websites, search and paid media for brands, charities and institutes selling to Muslim customers.
Your biggest trading and giving period of the year, moving eleven days earlier annually, and most organisations start preparing a month before it begins. We start twelve weeks out.
Cost per acquisition climbing every month. The targeting is fine. For charities it is worse: an Ad Grant account approved years ago, quietly spending a few hundred dollars of a ten thousand dollar allowance.
We’ve spent more than seven years working almost entirely within the Muslim market, and built a brand of our own before that.
They move eleven days earlier every year, so the plan has to be rebuilt annually. We start twelve weeks out, not four.
Sizing, length, coverage and photography all change how a product page has to be built.
Certification, sourcing and transparency belong above the fold, not buried on a policy page.
Abaya, jilbab, thobe, attar, khimar. Each spelled several ways. Generic keyword research misses most of it.
Word of mouth carries more weight here. The site has to reflect that rather than fight it.
Ramadan, Eid twice, Hajj season, Muharram, back to madrasah. Planning against Black Friday and Christmas misses most of your year.
We have ranked our clients number one on Google and doubled revenue for brands across modest fashion, halal food and Islamic retail. Here are some examples of our clients results…
Increase in online sales within the first 30 days after rebuilding the product pages and checkout.
Return on ad spend on Google Shopping, after moving to us from another agency.
Ecommerce website traffic doubled within 60 days through technical, on-page, off-page, and ecommerce SEO work.
Websites & Shopify stores built to sell, not just look good.
Shopping, search, and paid social ads, all managed to drive maximum return on ad spend, not just clicks.
We fix the product pages and checkout that is losing sales from the traffic you already have.
The Muslim consumer market is not a niche. It is two billion people across four continents, with its own calendar, its own search behaviour and its own trust signals. We work with the organisations selling into it.
Modest fashion, halal food, fragrance, homeware, Islamic books and publishing. Stores built and optimised to convert the audience you already have, with catalogue depth and on-site search handled properly.
You do not have to be Muslim owned. If you are selling to Muslim customers in the West or the Gulf, the market expertise is what you are buying.
I built a career in corporate London before I became Muslim. Not long after, I moved my family to Egypt, where we have now been for more than twelve years, and I learned Arabic properly rather than the tourist version.
Along the way I built and ran a modest fashion ecommerce brand selling into fourteen countries. I sourced the fabric, carried the stock and funded the ad spend myself, which is how I learned search and conversion. Every wasted click was my own money.
Other brand owners started asking me to do the same for them. I founded Kwayse in 2019, and since then we have worked with more than 150 businesses across the UK, Europe, the Gulf, North America and Africa.
So when a brand asks us how to reach Muslim consumers, we are not reporting back from research. We are describing where we live.
– Abdurahman, Founder of Kwayse
★★★★★
Aysha • Modesque
★★★★★
Youssef • JR Group Ltd
★★★★★
“Our website traffic doubled. The ROI is excellent. We saw results very quickly and are very happy with their service.”
Imran • Al-Aniq
★★★★★
Suleman • Aladdins
★★★★★
Ange • MyJilbabi Store
★★★★★
“I have worked with Kwayse on some projects and they were very professional and reactive.
They always give me some good advices regarding web marketing.
I highly recommend them !!!”
AbdulHakeem • Sweets & Eid
The difference between a generalist agency and a specialist Muslim Marketing Agency is knowing the audience. As a leading Muslim Marketing Agency, Kwayse understands your Muslim audience and without you having to explain it. We know that Ramadan and Eid move eleven days earlier each year and need planning twelve weeks out. Modest fashion sizing and photography change how a product page converts. Customers search in transliterated Arabic with several spellings per word. It’s that knowledge and understanding that sets a Muslim Marketing Agency apart from a generalist one.
No. Most of our clients are Muslim owned, and we also work with mainstream brands selling to Muslim customers. You do not have to be Muslim owned. You do have to be selling to Muslim customers, because the market expertise is what you are buying.
It depends entirely on scope, market and languages. Book a 15 Minute Call and we will give you a real figure based on your exact project.
Kwayse is a UK registered company with a global team that spans the UK, Egypt, Morocco, Pakistan and beyond, and we work with clients across the UK, Europe, the Middle East, Africa, Australia, the US and Canada.
Yes, natively rather than translated. Websites, product content, search campaigns and paid media in Arabic, French and English. Our founder speaks Arabic fluently and has lived in the Arab world for over twelve years.
Yes. Our case studies page has client results across ecommerce, education, charity, and more.
Book a 15 minute call. We’ll discuss what’s working and what’s not, and tell you honestly if we can help you or not.
